Regatta Spa Hotel

Regatta Spa Hotel is located in Hanko, Finland’s historic seaside spa town. To stand out in a competitive hospitality market, the hotel wanted brand imagery that reflects not only the resort itself, but also the culture and lifestyle of Hanko by the sea.

N2 Creative designed the visual concept “Four winds of Hanko”, and I was responsible for producing and organizing the photo shoots. The project was structured around four themes: the inviting city center, the stunning archipelago, the diversity of outdoor activities, and the calming sense of wellbeing.

The images were executed in a modern, authentic style — full of atmosphere, natural details, and real moments that invite the viewer to think “I want to experience this.” Instead of static poses, people appear as part of living stories, while the rugged shoreline, sea winds, and Nordic light provide character and depth.

The resulting series captures both the vibrant energy and the serene beauty of Hanko, positioning Regatta Spa Hotel as a place where history, lifestyle, and the coastal landscape come together.